Let's just admit something outisde of this small circle of obsessive exercisers and begin to contemplate the reality that very few people on the planet train to train. Training to train is ultimately boring to those not in the family tree of Narcissis. It builds you and makes you prettier and more able to perform the exercises that you frequent, but seldom will you find that animal that lives to train to train. What you will seldomly not
find is a human on this planet that doesn't enjoy using their own body as a playground in one form or another. Some like hiking, some bicycling, some even enjoy gardening, atristry, carpentry, or other activites as well as the obvious sports and competition, as a way to explore one's own physical potential.
There is a man somewhere with the forearms, biceps, and anterior delts the size of your average Wrestling Superstar, that will soon lose his ability to unwind his day, destress his life, and enjoy the fruits of his labors. You see, each and every day this man drives home from work daydreaming about getting his hands back under the hood of his 68 Chevy Mustang. He doodles at work about it. Sometimes he catches himself having a break through idea about the dual muffler placement in the middle of sex. For years he has gone to the gym, and although he of course wants to look good, in the back of his mind, he is convinced, that if he exercises, he will stay "fit" and be able to continue his passion, what his heart yearns for every day, his oil rags and chrome.
One day, while trying to slowly lower the alternator into place he feels a cold snap in his lower spine and is immobilized by a sharp sciatic pain in his back. Our manly Man is out. No work. No car. No sex. No exercise. He has now been propelled into a constant state of "what if?." If you are an athelte and have experienced an injury that took you away from your sport, you can feel his pain.
This is the reality. Everyone has this story. As athletes, as businessmen, as clerks, we are no different. We all have the same story, 'my life was amazing til my [insert injury here].' The ages of the vicitims vary but the story stays the same.
Each physical movement has a pattern of communication and a base line along one chain of systems. You can train specifically to these needs with a few tools. You will need A monstrous source of knowledge, A discourse to be able to cummunicate that knowledge, A regimine of food and supplementation that support specific activities and muscular demands, A tremendously creative mind to adapt and mold to chaotic environments, and more than anything else a deep burning desire to push your clients to and beyond uncomfortable limits in order to create them a higher existence.
I was talking with a new client the other day who was having a bit of an epiphony and mentioned a recent moment while at his doctor's office getting an annual check up. He described with a gentle and disheartened grimmace on his face that the office was cluttered with baby boomers +10 that couldn't move, 50-60-70 year old people in wheel chairs and walking dependant on stabilization devices.
He turned to me and asked "Marc, what do you think these people would pay to be able to still move, do what they used to love to do?"
With a gentle smile I turned to him and said, "Well, how much do you pay now to prevent that?"
His face turned red, and his face burst into laughter. After his chuckles began to subside and he could squeeze out a small sentance he responded, "Not, nearly enough."
I began to laugh, and I can imagine my face turning as red as our client's. "We always train with purpose my man, and quality of life is our purpose.